There are only a few days left until the iPhone 8 and iPhone 8 Plus go on sale, and reviews have started to trickle out over the internet.
Wireless charging, switching from metal to glass, and an even more powerful 'Bionic' CPU are just a few of this year's stand-out features, but despite the new number at the end, this iPhone doesn't look all that different from the last one.
We're not quite ready to deliver a verdict on either phone here at Stuff, but in the meantime, we've gathered up opinions from the rest of the tech world to find out what the common consensus is.
So, has Apple delivered the best iPhone yet, or is the iPhone X-shaped elephant in the room simply too big to ignore?
From the front, not much has changed from last year's iPhone 7 and iPhone 7 Plus, which themselves weren't radical departures from the iPhone 6s, or iPhone 6 before that. Engadget reckons "It must take a lot of effort to keep reinventing the same basic design without actually changing it."
Up front, you get the same TouchID-equipped home button, and the same large top and bottom display bezels. At the bottom, you'll find a Lightning port for charging, stereo speakers, and no headphone jack - something The Verge calls "still routinely annoying on every phone that omits it."
On the back, though, it's all change, with glass instead of metal. There are no antenna bands in sight, and the glass is oddly resistant to fingerprint smudges, so the common consensus was that the new phones genuinely do look a bit slicker than the ones they are replacing. Will that glass back really make you stand out from the crowd of iPhone 7, iPhone 6s and iPhone 6 owners, though? The Telegraph posited that "if you put them in a case - as you should - it’s all rather academic."
The Independent was a big fan of the new Gold colour, at least, calling it a "buttery sunrise that looks snazzy on the edge" but especially good looking on the back, where it "makes the phone almost glow." Snazzy.
Subtle changes, perhaps, but important ones that paved the way for wireless charging mean it's mostly good news here. Just try not to drop it, yeah?
SCREEN: LOOKS FAMILIAR
The iPhone 8 has a 4.7in, 1334x750 resolution LCD screen, while the 8 Plus finds room for a 5.5in, 1080p display. If that sounds familiar, it's because this is unchanged from last year's iPhone 7 and 7 Plus. Both use the DCI-P3 wide colour gamut, just like before, and haven't gained anything in terms of brightness or contrast. Or, as Engadget puts it, "the screens used in the iPhone 8 and 8 Plus are mostly the same as the ones they were meant to replace".
The one big difference is True Tone, an ambient light-sensing trick that tweaks colour balance to better suit your surroundings. The Verge is a big fan, saying TrueTone "just makes [the screen] look better," and that you "won’t notice it working while it’s on" unless you "obsessively click the button on and off". The Independent called it "quiet, but revelatory", and a "welcome addition to the iPhone screen."
it's not all good news, though. Engadget "can't help but be disappointed that neither of these new phones supports HDR content." After seeing it side-by-side with the OLED iPhone X, The Telegraph said "I don’t think it’s the best screen I’ve ever seen on a phone," suggesting the current crop of Android handsets might still have an edge here.
If you liked the iPhone 7 and 7 Plus, you'll find nothing to complain about here. Screen size, resolution and colour gamut remain unchanged, but most sites agree that the addition of TrueTone adaptive colour temperature does a great job in compensating for the lights around you. HDR would have been nice, though.
CAMERA: NOT QUITE PORTRAIT PERFECTION
The camera is the one major area (screen size and battery life aside) that really separates the iPhone 8 and iPhone 8 Plus. Both have 12MP main snappers, but the Plus has a secondary sensor for adding lossless zoom and bokeh-blurring portraits. Whichever one you go for, an iPhone's camera is a big deal - so much so that TechCrunch dedicated almost its entire review to this one feature, calling it "the best reason to buy a new iPhone this year, just as it has been several years running."
Resolution might not have changed, but Apple has increased the sensor size, and made the pixels deeper. According to TechCrunch, that means "better isolation between capture elements", eliminating the "speckle that results in color confusion between two pixels." Does that make it the best smartphone camera, though? In a shootout between the iPhone 8 Plus, Google Pixel and Samsung Galaxy S8, The Verge said the iPhone delivered the most consistent results, although the Pixel won out in low-light.
Perhaps a lot of that falls down to personal preference. Apple told The Verge it was aiming for "realism instead of saturated colors and smoothing" when it comes to photos - something that gives the iPhone its signature look, compared to the vibrant saturation of Samsung's Galaxy S8. If you don't like unrealistic images, the iPhone should serve you well.
Portrait Mode on the iPhone 8 Plus is "much improved" over last year's version, according to Engadget, with the phone doing "a better job of figuring out where the edges are blurring out the background behind them." The new addition is Portrait Lighting, a beta feature which has garnered a mixed response from the tech world. The Independent called it "close enough to ready to be included from day one," while Cnet thought it looked "very fake and weirdly clipped". The Verge called it "fun to play with", but hoped it would "get better when it's out of beta."
Video, though? It's a thumbs up all round, with 4K video recording at 60fps being "almost surprising how crisp and impressive fluid" it looked on an iPhone screen, according to Engadget.
The main 12MP camera is a small step up from last year's model, with more vibrant colours and improved details, but the secondary snapper on the iPhone 8 Plus only adds marginal gains.