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Home / Features / The best upcoming smartwatches in 2024: Apple, Google, Samsung

The best upcoming smartwatches in 2024: Apple, Google, Samsung

Strap yourself in for our guide to all the smartwatches debuting over the coming months

Pixel Watch vs Apple Watch op ed

As time keeps on ticking, a new slew of the best upcoming smartwatches will soon be upon us. In the coming months, major vendors like Google, Apple, Samsung and Fitbit will unveil their newest wearables.

With each new smartwatch model, we can expect advanced features, design, and functionality. Whether you’re a fitness buff looking to track your workouts or simply someone who wants to know the time, these upcoming smartwatches will have something for everyone. The following list includes all the smartwatches we think are likely to debut soon:

Apple Watch Series 10

The Apple Watch Series 10 is expected to be a rather special release, as it marks the 10th anniversary of the very first Apple Watch. There are no concrete facts at the time of writing, but quite a few rumours suggest it’ll be called the Apple Watch X.

Given the milestone, we could finally see more of a major redesign for the now-familiar form factor. A slimmer build is likely, along with a new method of attaching straps. Whispers point to a magnetic strap attachment system, which would make it even easier to mix up styles as you see fit. This would mean that existing straps will no longer be compatible with the Apple Watch 10, but there’s always a sacrifice to be made in the name of progress.

Rumours also suggest Apple plans on bringing MicroLED to a future Apple Watch, though most people seem to agree that this won’t make an appearance until 2025. And while advanced features like blood glucose tracking would be amazing, the general consensus is the industry is still some way off cracking that particular tech. We could still see some other health tracking improvements however, such as newer blood pressure sensors, and sleep apnea detection. It’ll also come as no surprise to hear it will likely be the most powerful vanilla Apple Watch released to date.

Can’t wait until September? The Apple Watch Series 9 is a fantastic all-rounder, and it’s available right now:

Samsung Galaxy Watch 7 series

All Samsung Galaxy Watch 5 models against purple background

We’ve hardly seen any news on Samsung’s Galaxy Watch 7 series so far, with the firm instead focusing on the entry-level Galaxy Watch FE – but there have been a few whispers. One is courtesy of PCMag, which was told by Samsung it plans to alternate between the Classic and Pro as the higher-end model each generation. That means you can expect to see a Galaxy Watch 7 Pro this year, which might disappoint fans of Samsung’s addictively fiddly rotating bezel. It will almost certainly launch alongside a regular Watch 7 model.

We can, expect to see more powerful innards, (hopefully) better battery life, an improved display, and a new roster of health and fitness tracking sensors to provide even more information about sleep and overall health. If rumours about a newer 3nm processor prove to be true, the extra battery life wish is very likely to come to fruition, given the efficiency improvement you’d expect to see from the shift to newer silicon.

It will likely debut in July, alongside the Galaxy Z Fold 6 and Galaxy Z Flip 6 foldable smartphones. In the meantime, the Galaxy Watch 6 series can be had for considerably less than it cost new:

Google Pixel Watch 3


Google’s third attempt at a smartwatch will likely be released in October, if the timeframe for the first two models is any indicator – and 2024 should see two versions introduced for the first time. Rumours indicate a Watch 3 and Watch 3 XL, with the latter having a larger display – something sure to please wearable fans with larger wrists.

We can’t imagine Google messing around with its circular minimalist design too much, but we do hope its engineers can somehow squeeze more battery life out per charge. Whether or not this means popping in a variant of its own in-house Tensor silicon remains to be seen, but it would be a welcome improvement for Pixel Watch fans. We’d also love to see a brighter display to bring it closer to the screen experience offered by some of its rivals.

Until then, the Pixel Watch 2 can be had for a healthy discount over its original retail price:

Fitbit Charge 7


Google might be all in on the Pixel Watch, but it hasn’t forgotten its fitness-focused sub brand. The FitBit Charge 7 is expected to retain the popular curved fitness tracker design of its predecessor, for those who aren’t into classic watch shapes, and is rumoured to come in three colours — classic black, chic beige, and energetic orange.

One of the more exciting rumoured features is its continuous cEDA sensors, which will reportedly provide automatic blood pressure and health monitoring throughout the day. We’re also rather excited at the prospect of Google Assistant and Google Wallet compatibility, adding an extra layer of functionality on top of the usual health and fitness tracking features.

Apple Watch SE 3

Given that the Apple Watch SE was released in 2022, it’s not too crazy to imagine Apple releasing a refreshed version of its more affordable timepiece this year. Rumours so far point to a similar design/size as the current Apple Watch SE, although it’s likely to be a little larger, given that its design is rumoured to be based off of the Watch Series 8.

It’s also likely that the Watch SE 3 will have upgraded silicon in the form of the same S9 processor found in the Watch Series 9. Given its more budget-friendly nature, we expect a few compromises to be made in the health tracking department, so don’t expect to see fancy features like SPO2 and body temperature sensors. We’re crossing our fingers for an upgrade to an ECG sensor though, as that first made its debut all the way back on the Apple Watch Series 4.

Profile image of Bryan M. Wolfe Bryan M. Wolfe


Bryan M. Wolfe has written about technology for over a decade on various websites, including iMore, TechRadar, AppAdvice, and many more. Before this, he worked in the technology field across different industries, including healthcare and education.