Amazon Prime Day has become so massive that Amazon has given up squeezing all of its deals into 24 hours. Like the last couple of years, there will be a couple of days worth of deals coming your way this Summer.
We know from past experience there’ll be no shortage of gadgets and gear for you to spend your hard-earned cash on. The only problem is the same as ever – cutting the wheat from the chaff to get to the deals that really matter. We’ll be doing the work for you once the sale is live – you’ll be able to check back with us throughout each day to find the best handpicked tech deals on this very page.
When is Amazon Prime Day 2022?
Great question. The 48-hour event kicks off on 12 July at 00.01 and runs through to 23.59 on 13 July offering products at up to 50% off. Prime Day will obviously take place at slightly different times in the US and UK due to time differences. There will be some early deals starting from 21 June.
Amazon previously confirmed the shopping event would take place in July. Last year Prime Day took place from June 21-22, but that was due to the pandemic. The sales event also took place during July (around the 16/17 mark) in 2015-2019, so this year is somewhat of a return to form. In 2020, the date was also delayed until October because of the global situation at that time.
Bookmark this page and keep reading for everything you need to know about Prime Day 2022. And follow us on Twitter for the best lightning deals too.
Not a Prime member yet? Get it now with a thirty-day trial. Thank us later.
What is Amazon Prime Day?
Prime Day is Amazon’s take on the pocket-emptier that is Black Friday, an annual event each year stuffed with exclusive discounts on every kind of product it sells with one small proviso – you have to be an Amazon Prime member to take advantage. Don’t let that put you off, though, because Prime is a rather good deal regardless of Prime Day, and you can easily bag a 30-day free trial for Prime if you’ve never used it before. After the trial it’ll set you back £79 for the year, or £7.99 a month, but you can cancel the trial at any time, of course.
To begin with, it gives you full access to its Amazon Prime Instant Video service (you’ll find our own lovingly curated, and constantly updated, list of the best films and TV shows to watch on Prime Video here), but also includes Prime Music and the Kindle Lending Library, plus unlimited one-day delivery from Amazon’s humongous online marketplace.
The best deals are known as Spotlight deals, which will usually be available in a limited quantity, with Lightning Deals sitting alongside them, which will last for just six hours. With both of these, you’ll want to be quick if you like what you see.
How to get the best Prime Day savings
Bargains can be tempting, but if you have a shopping list of products you want to get during Prime Day, doing a bit of research ahead of time will ensure the bargain you get really is saving you cash.
The saving stated might also be based on RRP rather than what it sells for on the site normally. It’s a bit of a sneaky trick but one of the oldest in the book. If you’ve got your eye on something, it could be worth finding out its price now, so you know just how much of a deal it really is.
Those that are genuine deals – and there are plenty of them – are likely to be snapped up quickly, so be ready to start clicking as soon as they’re live. We’ll be keeping you in the loop with start times so you can be prepared.
Oh, and one more thing… It’s not just Amazon that you should take a look at. Other retailers are quick to get involved in the Prime Day hubbub and try to crash the party with their own deals! Top examples last year included Currys PC World and Dell, so we’ll keep an eye out on anti-Prime Day deals for you!
A massive 58 percent saving on the regular price of £119.99, this deal on the 2021 version of the Echo Buds was a doozy. Amazon’s take on true wireless isn’t perhaps the most inspiring out there, but the Buds were already great value for money thanks to their excellent noise reduction and hands-free Alexa integration.
With two-way audio, motion detection and Alexa integration, this tiny 1080p camera is ideal for keeping tabs on the inside of your home while you’re away. Usually sells for £34.99, making this early Prime Day discount a 37 percent cut.
Usually £49, the latest incarnation of Amazon’s Ring doorbell is currently available for a 29 percent discount. It comes with two-way communication, 1080p video recording and pings motion alerts to your phone.
With 70 million tracks and high-quality lossless tracks included at no extra cost, Amazon Music Unlimited is a much better streaming service than you might think. Want to try it out for yourself? The usual one-month free trial has been extended to four months in honour of Prime Day.
Usually priced at £7.99 a month, Prime members can currently grab Kindle Unlimited – an all-you-can-read subscription service with over a million ebooks, magazine subscriptions and audiobooks – for free for three months.
Amazon’s in-house audiobook service usually costs £7.99 a month. In return you get a monthly credit towards an audiobook purchase, plus access to exclusive podcasts and other content. For Prime Day, new members can get three months for less than a quid – a great deal. Just remember to cancel before that period ends if you don’t want it to roll over into a paid membership.
It’s not that often that Apple hardware goes on sale, but you can currently save a whopping 24 percent (or £59.03) on the AirPods Pro true wireless headphones. With Active Noise Cancellation and Adaptive EQ that tailors the sound to your ear shape, these are some of the most versatile earbuds around. Read our full review here.
Save £100 (20 percent) on this compact 4K smart TV. It comes with HDR10+ support and Bluetooth.
Another newly released 43in model with 4K and HDR, this LG TV is currently on sale at a £71 (or 16 percent) discount.
Don’t need 4K? Looking for a tidy telly for a small space? You can pick up this Hisense model right now for £50 less than the regular price.