We hate to break it to you, but nobody wants to watch your 17-minute video of your two-year-old learning to hop. Ditto that nine-minute film of your cat attacking its own reflection. Even the two-minute clip of your drunken friend falling down an escalator is too long.
Cut out the boring bits, add some transitions and give it a soundtrack, though, and it'll be social media gold. So download one of these video editors and get cracking on your very own director's cut version. After all, you've only got another 16-and-a-half minutes to chop out.
READ MORE: The 30 best free apps for iPhone and iPad
The benchmark video app, iMovie should have a home on every iOS device. For starters it makes it ridiculously easy to splice together footage shot on your iPod Touch, iPhone or iPad, but there's a lot more to it than that.
You can also use it to add titles, music, voiceovers and photos to your work of art - and if you want to cheese it up, you can take your pick from a bunch of TV-style templates and movie trailer themes. Essential.
Stuff says: ✭✭✭✭✭
Platform: iOS Price: £2.99
More after the break...
While iMovie is great at what it does, it's clearly geared more towards casual use. So if you're looking step it up to the next level, try Pinnacle Studio. This long-established editor - the desktop version has been around since the '90s - adds more complex transitions between clips and some fancy picture-in-picture effects (some are in-app purchases).
You also get control over the placing of captions and titles and you can use imports too. There’s a bit more waiting, though, so work your tea break around the rendering.
Stuff says: ✭✭✭✭✭
Platform: iOS Price: £8.99
There’s nothing to worry iMovie or Pinnacle Studio on Android, but VidTrim works well with single clips from your device or elsewhere. You can trim footage, add music and retro or psychedelic effects and export the result as an MP4. There’s a free version, or you can pay £2.45 to remove the watermark and get 1080p support.
Stuff says: ✭✭✭✭✩
Platform: Android Price: from £free