Whispers of a Google-made VR headset have once again popped up online.
The latest report from the Financial Times points to the tech giant releasing a VR headset shell similar to that of the Samsung Gear VR, which should make it cheaper and more accessible than headsets like the HTC Vive, Oculus Rift and Sony PlayStation VR.
If true, it means Google's headset will require an inserted smartphone to provide both the display and power the VR apps themselves - except hopefully it won't be shoddily crafted from scrap pizza boxes.
The mystery headset will also apparently support a wider variety of handsets compared to Samsung's offering, which won't be hard given the fact that Samsung's VR headset is locked to its own handsets.
Google has previously been spotted advertising for VR hardware engineers, as well as reportedly working on its own VR-based operating system.
With Apple also apparently tinkering away on its own solution, a Google headset definitely isn't the craziest rumour we've ever come across. Watch this virtual space.