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Stuff / News / Samsung Unpacked 2026: here’s what was launched

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Samsung Unpacked 2026: here’s what was launched

Galaxy S26 handsets are the main event, but new Galaxy Buds and fresh software are also on the cards

Esat Dedezade
Samsung Galaxy S25 Ultra review lock screen

Samsung’s Galaxy S26 smartphone launch took place today. Here’s what was revealed:

Original story continues below

Samsung is about to unveil its latest Galaxy devices at its Galaxy Unpacked event in San Francisco on 25 February, with the spotlight firmly on the upcoming Galaxy S26 lineup.

If you’re tuning in from home, here’s when it starts – and what’s likely to be announced.

What time is Samsung Unpacked 2026?

Samsung’s keynote kicks off at 6pm GMT in the UK, or 10am PT on the US West Coast, and 1pm ET on the US East Coast.

How to watch Samsung Unpacked 2026

Samsung will livestream Unpacked via its official website, Samsung Newsroom, and on Samsung’s official YouTube channel, so you can tune in from whichever platform you prefer. We’ve embedded the YouTube live video above, so you can watch it right here, if you fancy.

What to expect at Samsung Unpacked 2026

The safest bet is the full Galaxy S26 trio – the Galaxy S26 Ultra, Galaxy S26 Plus, and standard Galaxy S26.

Rumours suggest a light design refresh this year, including a more defined camera bump, though we’re unfortunately not expecting any groundbreaking new camera hardware. The Ultra is said to adopt slightly rounder corners to better align visually with the smaller models, too.

One of the more interesting tips centres on a new Privacy Display feature for the Ultra, reportedly designed to reduce off-angle visibility so wandering eyes can’t easily read your screen.

If true, it’ll be unlike anything we’ve seen on any other major handset to date, and we’re looking forward to potentially taking it for a spin when we get our chance for a hands-on review.

Elsewhere, the base Galaxy S26 could also grow slightly, with talk of a 6.3-inch display instead of 6.2 inches. Performance may vary by region, with either Qualcomm’s Snapdragon 8 Elite Gen 5, or Samsung’s Exynos 2600 expected to power the lineup.

New earbuds are also strongly tipped, with the Galaxy Buds 4 and Buds 4 Pro both rumoured to appear. Leaks point to a subtle redesign, potentially adding metal accents to the stems.

There’s also speculation that Samsung could tease additional hardware, including smart glasses or even a new Galaxy Ring, though those feel less certain than the S26 launch itself.

Software is likely to play a major role too. An official rollout of One UI 8.5 is widely expected, alongside expanded Galaxy AI features. And as with all tech keynotes these days, expect AI to be mentioned a few hundred times, at least.

Whatever the final line-up looks like, you’ll find all the news as it breaks, right here.

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About

Esat has been a gadget fan ever since his tiny four-year-old brain was captivated by a sound-activated dancing sunflower. From there it was a natural progression to a Sega Mega Drive, a brief obsession with hedgehogs, and a love for all things tech. After 7 years as a writer and deputy editor for Stuff, Esat ventured out into the corporate world, spending three years as Editor of Microsoft's European News Centre. Now a freelance writer, his appetite for shiny gadgets has no bounds. Oh, and like all good human beings, he's very fond of cats.