Samsung glasses could launch this July, beating Apple to AI smart specs

Not content with making some of the best smartphones, Samsung is looking to square up to the likes of the Ray-Ban Meta (pictured above) with its own pair of smart glasses – if the rumours prove to be true.

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According to a report from the Seoul Economic Daily, Samsung is preparing to unveil its first Galaxy Glasses wearable at its next Galaxy Unpacked event on 22 July in London, alongside the upcoming Galaxy Z Fold8 and Z Flip8 foldables.

The smart glasses – developed in partnership with eyewear brand Gentle Monster – are expected to run Google’s Android XR platform with built-in Google Gemini AI integration.

Instead of having a built-in display, Samsung’s glasses, like the Ray-Ban Meta, are tipped to rely on a combination of microphones, speakers, and a high-definition camera, with Gemini reportedly analysing what the wearer sees in real time before feeding information back through voice responses.

The broader idea sounds very similar to what’s currently rumoured for Apple’s own smart glasses. Apple is reportedly working on lightweight AI-powered glasses with cameras, microphones, speakers, and deep Siri integration, though most reports suggest they won’t arrive until 2027 at the earliest.

Samsung, meanwhile, appears keen to move much faster. According to Seoul Economic Daily, Samsung sees the glasses as a major extension of its wider AI ecosystem rather than a standalone gadget. 

The company reportedly plans to tightly integrate the wearable with Galaxy phones, SmartThings-connected smart home devices, and even its Car-to-Home platform developed alongside Hyundai Motor Company and Kia.

None of this is certain, but we’ve heard crazier rumours. At the very least, all will be revealed in July.

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Esat Dedezade Contributor

About

Esat has been a gadget fan ever since his tiny four-year-old brain was captivated by a sound-activated dancing sunflower. From there it was a natural progression to a Sega Mega Drive, a brief obsession with hedgehogs, and a love for all things tech. After 7 years as a writer and deputy editor for Stuff, Esat ventured out into the corporate world, spending three years as Editor of Microsoft's European News Centre. Now a freelance writer, his appetite for shiny gadgets has no bounds. Oh, and like all good human beings, he's very fond of cats.