Sony’s True RGB-toting Bravia 9 II TV is here to take OLED’s colour crown
Bravia 7 II also brings True RGB to a more mainstream price
Sony has been hard at work on True RGB tech for years – we last saw it in prototype form at the 2026 IFA show – but is now finally ready for prime time. The Bravia 9 II flagship and step-down Bravia 7 II have been officially revealed as the firm’s first with independently driven red, green and blue LEDs, bringing what Sony says is the largest colour volume in its home TV history.
The 4K TV hero model delivers twice the colour of the original Bravia 9, which used mini LEDs and a QLED colour filter, and four times that of the Bravia 8 II QD OLED set. The new panel should also deliver greater contrast and more fine gradation between hues, along with reduced blooming and improved brightness than rivals that use regular mini LEDs.
Head of Sony Home Entertainment Yoshihiro Ono says True RGB combines the “best aspects of both Mini LED and OLED, giving viewers purer colour, higher brightness, and picture accuracy that holds up in any room.”
The Bravia 9 II promises to be twice as bright as its baby brother, with more dimming zones for finer control over contrast. It also has an anti-glare, anti-reflection screen coating and wider viewing angles for more consistent off-axis colour.
It arrives in a choice of 65in, 75in and 85in sizes, while telly addicts with large living rooms (and deep pockets) can also get a Bravia 9 II that’s a gargantuan 115in. Prices begin from £3499/€3999 and top out at an eye-watering £22,999/€29,999 for the biggest model.


Behind the scenes it has 2.2.2-channel audio – including dual up-firing speakers for spatial sound – and support for Sony’s Bravia Direct Connection, letting you wirelessly pair the firm’s latest home theatre kit for an even more immersive listen. That includes the new Bravia Theatre Trio, a soundbar+wireless left/right speaker combo that can incorporate the TV’s speakers for clearer speech and more convincing stereo effects. The Bravia Theatre Trio starts from £2000/€1999; if you’re all-in on Sony kit it can be further augmented with rear satellites and dual wireless subwoofers.
The screen itself sits on a chrome stand that has a clever lenticular panel; it neatly hides any trailing cables, making it seem like the panel is floating in the air even before you consider a wall mount.
The step-down Bravia 7 II swaps chrome for silver, but keeps the lenticular material and central positioning. Audio tops out at 2.2-channel here, and the anti-glare coating isn’t quite on the Bravia 9 II’s level. The Luminance Booster tech also uses fewer dimming zones, but you do get a much wider choice of screen sizes.
It launches in 50, 55, 65, 75, 85 and 98in varieties. Prices start at £1899/€2399 and climb to £6999/€7499.
