There are white and beige grise (that's grey to you and me), known respectively as the KRP–500AW and KRP–500ABG, offering the same amazing TV experience but with a neat bod' to match whatever home furnishings you can still afford once you've stumped up for such a wallet–hammering piece of kit.
Both models measure in at a living room–dominating 50in and come with 1080p Full HD. There's also a media receiver, so you can mount it on the wall over your fireplace and look all classy without having all your cables on show.
There's access for four HDMI ports, so that'll take care of a couple of consoles and Sky HD and leave on spare for any other hi–def business you're up to.
Pioneer Kuro KRP–500AW and KRP–500ABG
On sale: November