It’s not even the start of the new year yet, but LG has already started its battle cry for its next wave of 4K TVs.
A bid to drum up some attention for its new 4K TV, we suspect, but for what it’s worth, the new LG 4K ULTRA HD TV will feature a piece of panel tech called quantum dot technology. LG says that their new TV is capable of displaying an extremely wide colour gamut, which makes it complementary to the sharp detail of 4K resolution.
If that sounds familiar, it’s because Sony has done it before for their high end models. Just to recap, quantum dot technology harnesses nano crystals that range in size from two to 10 nanometers, and each dot will emit a different colour according to its size.
What LG does is to add a film of these crystals in front of the LCD backlight, which they claim improves the picture colour reproduction rate by more than 30 per cent, as well as overall brightness.
In-kyu Lee, senior vice president and head of the TV and monitor division, says that the quantum dots vibrant and vivid colour reproduction capabilities “brings LG’s LCD TVs to the next level when it comes to picture quality.”
Of course, all bets are off if we’re speculating about whether the new-fangled TV will make its way over here. From what we already know about quantum dot tech as well as LG’s rather aggressive pricing over here, it should be something worth looking out for.
First up, let’s see if it can cut the mustard at CES.