Challenger debuts huge flagship store at Bugis Junction

All your tech goodies in one convenient location

Challenger, the one-stop shop for all things tech, has just opened the doors to its largest store yet.

Located at basement 1 of Bugis Junction, the new flagship is 14,000 square feet of gadget heaven.

And while the great deals and convenience remains the same as all their other stores, Challenger Bugis is also offering exciting new experiential counters and lifestyle concept zones to make your shopping experience even better.

Samsung Galaxy Plus VRcade

This virtual reality arcade lets you test drive the Samsung Gear VR in an immersive gaming experience where you get to go on a space adventure, using the new controller to blast alien spaceships into oblivion.

Experiential Counters

Fancy getting into the drone game? At Challenger Bugis, you get to check out the best in the business with leading manufacturers DJI and Parrot unveiling their first-ever experiential counters in Singapore.


Gamers will have a field day here because this section of the store features the latest and most advanced gaming products — from systems and peripherals to software and gear. If you’re looking for a new Chroma keyboard or gaming headset, this is the place to be.

PLG (Priced Low 2 Go)

If there’s one Singaporeans love, it’s a good bargain, and that’s what you’ll find at PLG. Featuring racks upon glorious racks of lifestyle and mobile accessories starting from S$2, you’ll no longer have to visit pushcarts or go online to buy your cables, selfie sticks, dongles and phone cases. The entire PLG range also comes with a 7-day money back guarantee so shop away with peace of mind.

While there are already so many new concepts here, this is just a snippet of what the Challenger flagship at Bugis Junction has to offer. Pop by for a look the next time you’re in need of some new tech.