Amazon might be launching in Singapore early 2017

The e-commerce goliath sets sight on our tiny island

Prepare your credit cards guys, online shopping is levelling up. 

Think about the times you’ve struggled to buy something from Amazon only to be informed that it does not ship to Singapore. Or going through the hassle of using freight-forwarders and proxies, all while incurring extra charges. Well, those days might soon be over.  

The American e-commerce company is looking to develop greater Southeast Asian presence, and it intends to accomplish that with Singapore as a launching pad.

According to reports, Amazon plans to roll-out selected services in Singapore within the first quarter of 2017.

Additionally, Amazon Prime and the AmazonFresh grocery service may also be offered — which comes as no surprise since the company tried to acquire RedMart, a grocery delivery startup in Singapore earlier this year.

Amazon has also been preparing for the local launch by quietly acquiring new assets such as refrigerated trucks, and hiring new staff.

This news comes just weeks after it announced the launch of its membership programme Amazon Prime in China. While the comapny is also reportedly looking to enter the Indonesian market, its strategy for Southeast Asia will be focused mainly on Singapore for now. 

[Source: TechCrunch]