Microsoft may have only launched its pre-order of Windows 7 two days ago, but if you were hoping to snap it up at its introductory price, you're already too late.
Microsoft is reporting that its allocation of Windows 7 copies at the promo price of £49.99 for Home Premium and £99.99 for Professional has all sold out, and has now bumped the price up.
We knew the OS would only be available for a limited time, but two days was perhaps a bit quicker than most expected.
Amazon, one of the retailers who was selling the news OS, has released a statement about the withdrawal of the pre-order price.
It stated "exceptionally high demand" meant Windows 7 had sold more copies in its first eight hours than Vista did in its 17-week pre-order period.
For this reason, the "allocation of copies" at this price had been depleted, and prices had now been bumped to £74.97 and £179.97 respectively.
Whether it really did sell that quickly or Microsoft changed its mind about the price tag, you're now going to have to cough up the extra cash for thinking you had time to wait til payday. Rubbish.