Fingers itching to share your precious mind-squirts with the world? Let Stuff.tv’s top tips help you create a bangin’ blog
Make sure you have the right kit
Opportunity and inspiration can strike at any time, so make sure you’re primed to blog wherever you are. An ultra-portable laptop such as the Asus Eee PC 901, Acer Aspire One, HP Mini-Note or, if you’re rich, the MacBook Air will take up minimal manbag real estate. Or use an HSDPA or 3G phone for bite-sized mobile blogging.
Get the right connection
You can’t always rely on a hotspot when you’re out and about, so make sure you’re dongled up. A pay-as-you-go USB dongle will give you the freedom to blog without being tied to a contract. 3 offer a good choice of rates after a one-off charge for your dongle.
Get the best tools
There are millions of blogging tools out there, so it’s important to choose one that’s right for you. If you want a simple, sweet blogging try Tumblr, which also makes it stupidly easy to post stuff from elsewhere on the web.
Wordpress, Blogger and TypePad are some of the most popular options. For photoblogging, try something a bit more sophisticated like Pixelpost or Photoblog, or add a Flickr feed if you’re feeling creative. For holiday blogs, try embedding Google Maps plugin. For blogging from a mobile, Moblog offers a really easy platform.
Keep it simple
Content is key to your blog. Whether you’re writing about your daily lunch or the war in Iraq, know what you want to say, say it succinctly and say it with an original tone. Consider if people will be interested in what you have to say. And allow them to comment.
You could have the best content in the world, but if no one reads it, you may as well be shouting down a well. Make sure you optimise your posts for search engines. This can be done by using html header tags, making sure that you use keywords in your headers and body text. Google Trends and keyword suggestion tools can help you with finding out the best phrasing for your posts.
Remember to add RSS feed options and plenty of social networking buttons so that folks can share.
Looking to make some moolah from your endeavours? Most blogging sites will now allow you to plug in Google Adsense, which will essentially read your blog and offer up relevant ads based on the content. Alternatively, if your blog is doing really well, it’s worth considering pursuing tailor-made sponsorship deals. Pucker up those lips for some corporate booty-kissing.