Forget your usual puny compact cams – Sigma's just given us the UK launch details for its ultra-high spec mini shooter, the DP1.
Arriving in April it'll sell for a cool £550, or £600 if you want the add-on optical viewfinder.
For that you'll get a pocket-sized camera with a 14mp APS-C-sized sensor taken straight from Sigma's pro DSLR, the SD14.
Because APS-C sensors are so much larger than their compact cousins, they capture more light – that's one of the reasons why you get far better pics from DSLRs than your common-or-garden snappers.
Sigma's also loaded the DP1 with high-end features, such as full PASM (Programme, Aperture priority, Shutter priority and Manual modes) and a hot shoe, to impress hardcore photographers who don't want to be carting full-sized kit on their travels.
The downside is that it comes with a wide-angle lens that you can't swap – perfect for parties and sweeping landscapes, not so handy if you want to zoom in on distant subjects. Pah! Who needs close-ups anyway?
On sale: April