Patronising gimmicks aside, under the hood you get some decent features including a touch–sensitive keypad, a Linux–backed OS and Bluetooth for hooking up all kinds of assorted extra tat.
There’s also an external display which only shows up when a call or text comes in, just like last year’s Moto fashion effort, the U9.
You can pick one up later this month from Carphone Warehouse. Or just check out our top ten fashion phones and choose another blower entirely.
On sale: November