Lovefilm bags ABC TV shows

Lovefilm responds to the arrival of rival Netflix by signing up Lost, Desperate Housewives and Grey's Anatomy

Streaming media giant Lovefilm is taking no chances in its battle with newcomer Netflix. It's already been promoting its £4.99 a month subscription offer, and now it's enlisted some Desperate Housewives to take the fight to Netflix.

Lovefilm's inked a deal with Disney for the rights to its ABC TV on Demand service, which includes US series Lost, Desperate Housewives, Grey's Anatomy and Happy Endings.

Expect more of these shenanigans as the two streaming media giants duke it out for your eyeballs – Netflix has already snaffled the rights to Peter Jackson's forthcoming adaptation of The Hobbit.

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