Mobile phones packing TV tuners are still rarer than hens' teeth in the UK - we can think of the Nokia N96 and, er, that's it - but LG has just unleashed a new model in Europe.
The KB770 sports a big 3in touchscreen and a DVB-T digital tuner for accessing live TV broadcasts.
The phone is only launching in Germany at the moment, priced at €449 (around £380). Will it ever bring its live telly talents to the UK market? Well, first things first, LG would have to switch out the DVB-T tuner for a DVB-H one. And as N96 owners already know, there are currently no broadcasters delivering DVB-H content in the UK (and apparently there won't be until 2010!).
So we'd advise you not to hold your breath for LG's gogglebox blower - best make use of the various mobile iPlayer apps offered by the BBC instead.