[intro] Great looks, intelligence, a good listener and impeccable taste in music – if only pandora.com was a man... [/intro]
I've had the January blues for, well, almost a month now. But thanks to pandora.com, it'll be the February funk, the March math-rock and a spot of April ambience... I could go on, but who would really benefit?
This brilliant internet radio website started life as the Music Genome Project six years ago – an ambitious undertaking by music-loving boffins to map the "genes" or musical identity of songs from over 10,000 artists.
"Hey" thought one such boffin. "Wouldn't it be a blast to use this interesting, but ultimately random, information to build a web-based music community?". And so Pandora was born – an internet radio site that can be microtailored to your musical tastes based on a song's "DNA".
Just type in your favourite artist or song, and it will trawl through hundreds of thousands of tracks and pieces of user feedback to give you personalised recommendations. The more you rate, the more personalised they become.
Once you're logged in, you can create your own streamed radio shows, bookmark and hook up with users of similar tastes and generally discover a whole new world of music that you'll very likely like.
The database is pretty comprehensive (when tested with obscure 80s indie at least) and there's the option of a free service with ads, or a subscription-based ad-free zone. Plug me in...