It's the most popular social networking site in the UK and now its just landed Brit founder Michael Birch with a whole stack of cash.
Just three years after setting the site up, he's sold out to AOL, netting the house of Connie a tasty 40 million monthly users around the globe, for a mere $850 million – or $21.25 a head. Bargain.
Fret not if you're one of them, AOL's not looking to change things, rather it sees it as the "perfect complement to AOL's personal communications network". Rather like a fine claret with a rare Chateaubriand. Mmm - meat.