It's B day! (OK that sounds weird). It's 09/09/09 and besides today's Apple event (which may have a Beatlesy flavour), it's launch day for The Beatles: Rock Band.
You can grab the game today for as little as £30 online with instrument packs all the way up to the £180 Premium Bundle which boasts a Höfner Violin Bass, branded drums, a guitar, a mic and a stand. If you want to go all out, there's also Rickenbacker and Gretsch guitars for £85 each.
The game includes 45 classic Beatles tracks with loads more to download from The Beatles: Rock Band Music Store. We've got hands on with it and have video of the game in action. Take a look and tell us what you think. Are you off out to buy the most promoted game in history today?