Auntie's commericial cousin, BBC Worldwide is to launch a new digital music service giving live music fans access to the Beeb's huge archive of performances from Glastonbury, The Old Grey Whistle Test, John Peel Sessions and Radio 1's Live Lounge.
Over 1300 tracks and videos will be available to stream and download initially but expanding to a wacking 50,000 tunes and 3000 hours of videos. The downside is that the service will be funded by ads - allowed within the remit of BBC Worldwide.
And Auntie won't just be clearing out her closets. Following a deal with EMI earlier this year and ongoing negotiations with Warner, Sony and Universal, BBC Worldwide hope to resell a large collection of vintage and contemporary live footage.
But should the Beeb be profiting from our licence fee funded archive? We say open up your cupboards Auntie and let us have first rummage before you sell off the family silver.