This year sees Jobbsy and Co concentrate on Apple's mid-range iPod nanos. Did someone say "credit crunch"?
Yes, the curtain has just fallen on this year's Apple iPod event and, as we anticipated the big news was the iPod nano revamp. Harking back to the nano 2GB design, the new nano is taller, thinner and with a bigger, curved screen for your viewing pleasure
Clever design additions include the new inbuilt accelerometer – view portrait or landscape and now browse coverflow, a la Touch – and a Sony Walkman-esque "shake to shuffle" function. Oh, and voicenotes for those flashes of inspiration.
Memory has been upped to 8GB or 16GB, and there's a veritable rainbow of eight colours to choose from.
The iPod Touch has been tinkered with too – it's thinner, and now includes an inbuilt speaker, integrated volume control and Nike+iPod capabilities – so commuter-bothering chavs and sports fans can both rejoice. Although the Touch software upgrade and the Nike+ software both come at an additional price (see below)
A suprising move is that the 160GB iPod Classic will be phased out – the Classic will now be 120GB, albeit for the price of the 80GB model.
iTunes now brings a Genius function to the party – basically a better UI plus the ability to suggest songs (to buy, from iTunes, natch) as you build playlists. Like a rather annoying shop assistant.
And speaking of shop assistants, here's what you can expect tp hand over for the all-new iPods:
• 8GB iPod nano £109
• 16GB iPod nano £149
• 120GB iPod Classic £179
• 8GB iPod Touch £169
• 16GB iPod Touch £219
• 32GB iPod Touch £289
• iPod Touch 2.0 software £5.99
• Nike+ iPod Sensor £14 (through app store)