So the latest series of X Pop Factor Idol has finished and yet another poor, unsuspecting 'winner' will be tossed to the music industry slaughter house, with a swift descent into obscurity and a career in panto lined up for Christmas 2007.
Well as DJ Format said, “if you can’t join ‘em, beat ‘em” – which is exactly what Last.Fm, 7Digital, Skype and sub-MySpace networking site Bebo hope to do, by running an alternative competition for, shall we say, more credible artists.
Rather than forcing contestants to join a queue of fame hungry cretins with 'challenging' haircuts and local nutjobs from chicken factories, the new contest will take place via the web, with money generated from voting going to Save the Children.
Considering the thousands of bands that promote themselves almost exclusively via MySpace (pictured), it shouldn’t be too hard to encourage acts to sign up.
Thanks to the Pod Idol feature we ran earlier in the year, we know there is a talented bunch of you out there, so while details of how to register aren’t available yet, i'll pass on anything i get as soon as i hear it.
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