U Mobile is showing serious effort to win over customers from the other three telcos with revised postpaid data and broadband plans.
Its cheapest plan, the U28 is only RM28 a month with 3GB of data, 50 mins calltime (to all networks), 100 SMS (same network) and 200 SMS (other telcos).
The P50 plan got a bump from 3GB to 5GB of data and 50 mins of all-network calls, while the P70 plan offers 7GB from 4.5GB previously and 70 mins of all-network calls. Priced RM50 and RM70 respectively, they also get free calls to other U Mobile numbers for up to RM30 daily.
U Mobile also upped the data limits for its postpaid broadband plans, going up to 12GB, 23GB and 32GB for the MB68, MB88 and MB128 plans. The price of the plans are indicated in the names, which makes it easy to determine the best one for your budget.
Looking at U Mobile's rates, they're currently the most competitive in the industry. Question is whether U Mobile can sustain the volume and demand for the plans.