Samsung Welcomes Apple TV Support On Their Smart TVs

When two tech giants work together, consumers are bound to get the best of both worlds.

The unthinkable has happened. Samsung has announced that beginning today, all 2019 Samsung Smart TVs and select 2018 TV models with a firmware update will feature the all-new Apple TV app in more than 100 countries, as well as AirPlay 2 support in 176 countries. Samsung customers are now able to enjoy Apple TV channels, as well as iTunes movies and TV shows on their Samsung Smart TVs.

“For the last decade, Samsung has been at the forefront of offering the broadest selection of content available to consumers on our Smart TV platform.” said Won-Jin Lee, Executive Vice President, Visual Display Business at Samsung Electronics. “As the first TV manufacturer to integrate the Apple TV app on a Smart TV platform, Samsung continues to offer our customers incredible value and access to the Apple TV app experience on the largest screens available today.” 

Fully integrated into Samsung’s Smart TV platform, users can simply select the Apple TV app icon to access all of their iTunes movies and TV show purchases and browse more than 100,000 iTunes movies and TV shows to buy or rent, including titles available in 4K HDR, in pristine picture quality. Customers around the world can also subscribe to Apple TV channels within the Apple TV app, paying for only the ones they want, and watch on demand directly in the app. Samsung Smart TV users will be able to enjoy the new Apple TV+, Apple’s original video subscription service. In the Apple TV app across the same model lines when the service launches this fall. With AirPlay 2-enabled Samsung Smart TVs, customers can now also effortlessly play videos and other content from their iPhone, iPad or Mac directly to their Samsung Smart TV.


If you have an Apple device, all you need to do is download the latest iOS 12.3 update to your iPhone or iPad to start using the upgraded Apple TV service on your device, as well as use it as a remote on your Samsung Smart TV. The union of these two companies is very much welcomed, and we do hope more cross collaboration between their products and services would happen soon.