Oppo is quickly making a name for itself in Android circles.
It's already released the CyanogenMod-supporting, 13MP-selfie-snapping N1; now it's beaten Samsung, HTC and the rest to market with the first 5.5in QHD display on a smartphone.
Yes, that's a 2560x1440 display, yielding up a frankly ridiculous 538ppi. While it isn't the first 2K screen on a smartphone (that would be the Vivo Xplay 3S) it is the first of this size.
That's vastly superior to the Samsung Galaxy S5's 5.1in, 432ppi display (early rumours had it that the S5 would sport a QHD display) and the HTC One (M8)'s rumoured 1080p 4.7in screen – it looks like Oppo will lead the field in terms of screen specs for quite some time.
Under the hood, there's a quad-core 2.5GHz Qualcomm Snapdragon 801 processor, an Adreno 330 GPU and 3GB of RAM, plus a 3000mAh battery to keep things ticking over. Oppo's new VOOC battery charging technology will, the company claims, get your from zero to 75 per cent charge in half an hour.
50MP photos with a 13MP camera
Oh, and the Find 7 takes 50MP photos. But it only has a 13MP camera sensor, with an f/2.0 aperture.
Confused? The Oppo's "Super Zoom" software mode snaps 10 shots in quick succession, combining the four best images into a 50MP photo. It'll shoot 4K video and 720p video at 120fps, too.
Big images mean big file sizes – expect around 10MB a pic – so the phone's 32GB memory seems a little scanty (though it is expandable via microSD). The Find 7 runs Oppo's ColourOS 1.2.0 skin over Android 4.3 Jelly Bean – there's no news yet on whether the phone will support CyanogenMod, as its N1 cousin does.
The Oppo Find 7 will be available from May/June in white and "midnight" hues – no word on pricing yet. We'll be getting hands-on with the Find 7 – check back for our first impressions.
READ MORE: Oppo N1 review