Apple's iPhone 7 is now officially in stores – although you might actually have trouble finding one, given the usual pre-order barrage and release morning queues.
At a glance, Apple's latest and greatest doesn't seem to bring any major improvements over the last couple, but while the core design remains intact, there are plenty of upgrades all around the handset… and maybe even some reasons to upgrade if you have last year's phone.
Our full review has a comprehensive breakdown of what's new and why it's great (or not), but if you're ready to splurge and need a boost of confidence – or a serious reality check – here's are six reasons why we love the iPhone 7… and three reasons why we don't.
We Love #1: It's waterproof
It's IP67 certified, which means a splash of water is no hazard and even a dunk in a pool for 30 minutes or less shouldn't ruin your beautiful, incredibly expensive handset. We're not saying you should try it out, but when the next water-related mishap occurs, you ought to be fine.
We Love #2: Sweet Snaps
True, the standard iPhone 7 doesn't have the amazing dual-camera setup of the larger Plus model, which adds a telephoto lens and has some intriguing tricks coming via update – but the single camera still sees a big upgrade here.
The back camera has a wide f/1.8 aperture and adds optical image stabilisation, plus the brighter LED flash makes a big difference in low light. We noticed that the camera focused faster, and the results look even more vibrant than ever. It gives the Galaxy S7 a run for its money.
We Love #3: Black is the new black
Last year's Rose Gold colour option is no longer the new kid in the iPhone lineup. Now it's… black?
Yeah: two of them, actually. The Jet Black is the stunningly glossy one you've seen all over the web, nicely hiding the newly-trimmed antenna lines and looking very sleek and cool in the process. It's a fingerprint magnet, however, and even Apple admits that it'll take scratches and scuffs faster than other versions - but it sure seems nice right out of the box.
Still, we're more taken with the standard Black, which offers an attractive matte black backing along with the shinier front. It's the colour to get this time around, even if the Jet Black ends up being in shorter supply in the short term.