LeEco is leading the way for audiophiles

Major investment made by Chinese brand to better smartphone audio quality

While there is enough talk about Apple ditching the 3.5mm jack on its next iPhone, its Chinese competitors have already gone one up and promised us better sound forever.

Both the Le 2 and Le Max2 will be the first smartphone duo in the world to feature the patented Continual Digital Lossless Audio (CDLA) standard. Its custom earphones featuring this tech will be given free to customers of the new phones, but would sell for 1,990 otherwise.

The advantage of this tech is that the Digital-to-Analog (DAC) conversion will happen in the headphone connector itself instead of inside the smartphone, where it is more prone to noise and interferences from the radio circuitry built in.

It will also allow the smartphone to channel more power into the earphones, which could potentially mean louder, clearer and a more robust listening experience, especially when streaming music.

The headphone connector is a USB-C type, so this tech may also be backward compatible with other new-gen smartphones that allow music playback through their USB-C ports.

LeEco claims to have invested ₹200 million so it could step away from the legacy format of 3.5mm analog audio, and hopes to capitalise on its partnerships with Eros Now, YuppTV and Hungama Music and the content that comes bundled with the LeEco Supertainment Program membership. If all that doesn’t lure you, maybe the 5TB of cloud space might!

Both the Le 2 (11,999) and the Le Max2 (22,999) with their powerful Qualcomm processors provide the perfect companions for this new technology. Their flash sales begin today, so if you want to be a part of the revolution, get clicking on in.m.lemall.com/in or Flipkart.