Heralding what LeEco considers as Supertainment, this tuesday, LeEco unleashed a double whammy of sorts by launching its OTA platform, known as its ecosystem membership program along with the latest ‘Made for India’ smartphone, the Le 1s (Eco).
LeEco's smorgasboard of content, wherever you go!
The Ecosystem membership program will be available on all LeEco smartphones for the moment and will be a standard on all the 1s (Eco). So what is this Membership program you ask? Well, LeEco has partnered with prominent OTA (Over The Air) content providers like Eros, Yupp TV, and Hungama to provide content that can be streamed and viewed directly onto your 1s (Eco) device.
At the moment, members can view news in English and other regional languages via ‘Live’, which is part of the platform and powered by Yupp TV. With the Eros Now-powered ‘Le Vidi’, members can watch a host of Indian movies while Hungama- powered ‘LeEco Music’ will allow music lovers to take their music on-the-go and access music anywhere, anytime (the music service will be available from the third quarter of 2016). You can choose from over 2000+ movies, news channels or even witness concerts across the world live, all on one handy device. Besides content, the membership program also offers cloud storage to the tune of up to 5TB along with other services.
What lies within...
The LeEco 1s (Eco) is a smartphone made from a metal unibody and sports a 5.5in Full HD screen and is powered by an Octa Core 1.8GHz Mediatek chipset with a 3GB RAM and 32GB memory on board. There’s 13MP (rear) and 5MP (front) cameras to keep the clickaholics happy. The Android 5.0 Lollipop-based LeEco Le 1s (Eco) sports a 3000mAh battery with a SuperCharge feature that gives the phone 3.5 hours of talktime with just a 5 minute charge. Also featuring a mirror-surfaced fingerprint scanner that sits boldly on the back, the LeEco 1s (Eco) can be charged via its USB Type-C port.
The price of the smartphone was announced as ₹10,899, which would include one year’s membership to its ecosystem membership program. As a special introductory offer, LeEco has announced an MRP of ₹9999 for the first flash sale. 1,00,000 units will be available at the special introductory price for it’s sale which will be held on Flipkart.com on 12th May 2106 at 2pm.