You probably won’t have heard of UMi, but it looks ready to launch a sleeper smartphone that could be as big a game-changer as the OnePlus One.
The Chinese manufacturer is preparing the UMi Touch, a phone with premium specs but without a premium price. In fact, if you move quickly, you can grab one for US$99 (about ₹6800).
The UMi Touch is set to go on sale in March for US$170 (₹11,600), but if you register for a discount through the UMi partner program, the first 1000 customers will get a major discount.
Why should you get excited about a phone from a company you’ve never heard of? Well, it's got an impressive feature list, headlined by Android 6.0 Marshmallow - still a rarity on seriously cheap phones.
A 5.5in full HD display and a Sony-supplied 13MP rear camera are also near the top of the list, and while a MediaTek CPU might not be as fast as a Snapdragon or Exynos processor, the octa-core chip UMi has picked should still be plenty snappy - especially paired with 3GB of RAM.
Battery life should be fantastic too, with a 4000mAh cell promised to make an appearance.
If all that sounds good (and you're willing to take a leap into the unknown), then you’ll have to move fast; there’s only five days left to sign up for the partner program, with the first 1000 phones going on sale on 17 February. The price bumps back up on the 18th, and phones should start shipping on 20 March.