Noise cancelling (1989 to present day)
Spurred on by the pathetic headphones dished out on transatlantic flights, Dr. Amar Bose invented noise cancelling in 1979 – and made travel bearable again in the process. Admittedly, the first headset was designed for pilots and it would take until 2000 for the Bose QuietComfort (QC1) to make it onto the high street, but his patented Acoustic Noise Cancellation Technology was well worth the wait.
Enter the Dr (2008 to present day)
Back in the 90s Andre Romelle Young AKA Dr Dre was a promising young rapper with a popular beat combo called NWA – and odds were long that in 2008, the same guy would help to reinvent the headphone industry with the legendary Monster Beats by Dr Dre.
These were unashamedly expensive, subtle as a sledgehammer cans tuned to devour bass-heavy hip hop beats. Success was instantaneous and the Monster Beats by Dr Dre became – and somehow remain – the must-have accessory for every bling footballer and fashionista. Big was beautiful and headphones became the ultimate urban status symbol.
But as we’re all now acutely aware, it didn’t stop with the good doctor: Will.i.am, Justin Bieber, Lady Gaga and, um, Basketball legend LeBron James all have their own signature designs.
Fashion first (2010 to present day)
The success of Beats made headphones cool again – and the fashion industry wanted in. Brands such as Skull Candy, Urbanears and WeSc made a killing going after the hipster and extreme sport brigades, and thanks to the sky high price of Beats the kids were only too happy to part with £70 - £150 for this season’s colourway.
But it isn’t just for the kids. Traditional hi-fi brands are busting out the style with the likes of the latest B&W P7 and Kef M500 combining audiophile-approved sound quality and executive looks.