A screen dream?
The iPhone 6's headline feature is its 4.7in display. And with good reason: Apple had only ever upped its screen size once before, and that from 3.5in to 4in. But let's not get carried away here - by anyone else's standards, 4.7in is not a huge screen. The Sony Xperia Z3 Compact - note the word 'Compact' - is only a smidgeon smaller at 4.6in. Compared to the Samsung Galaxy S5, LG G3 and Sony Xperia Z3, the iPhone remains a pixie in a land of Android ogres.
For many people, 4.7in will be the ideal size: big enough to offer a better viewing and gaming experience, without being so big that you can't use it properly. Of course none of that matters if the quality isn't there too.
Fortunately, it is.
The iPhone 6 is no match in screen resolution terms when compared to the G3 (534 pixels per inch) and Galaxy S5 (432ppi). Apple’s screen has just 326ppi, the same as the iPhone 5s. But stats aren’t the whole story and one glance at the iPhone 6 confirms this.
The Samsung Galaxy S5 has arguably the best screen on the market: rich, vibrant and unbelievably detailed, although the LG G3 runs it very close thanks to the extra pixels on its 2K display. And the iPhone 6 deserves to sit in that exalted company.
It’s lower-resolution than its rivals, but more than dense enough to look glorious. It also lacks the occasionally over-saturated look of the S5; the Samsung display, though unequivocally beautiful, can still tend to the garish. As far as the LG goes, those extra pixels only really make themselves known when you’re reading the tiniest of writing.
However we'd be lying if we said that we hadn't hoped for more. The 6 Plus has a full HD 1080p screen, as does almost every one of the iPhone 6's main rivals. While the 6's display is easily one of the best 720p efforts we've used, the differences between it and a full HD screen are visible if you look for them.
However, for day-to-day use, there’s a limit to what you can see - or at least to what matters. And in those terms, the iPhone 6 is as good as its keenest rivals. Plus, it’s just right there: the display seems so pressed up against the glass it’s like you’re making direct contact with the pixels.
READ MORE: Why I'm dreading the bigger iPhone 6