Looking at Sony today, you wouldn’t have known that it faced crippling struggles in the past, but Sony Mobile is considered one of its greatest success stories. Formerly Sony Ericsson, the joint venture made significant losses despite debuting innovative features like colour screens. And with the Apple’s iPhone entry in 2007, the future seemed even bleaker.
Turning point: The company’s fortunes turned when Sony acquired Ericsson’s share in the business in 2012. If the recent Xperia phone line is anything to go on, the company is on the right track to failure-proofing itself.
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