TomTom unveils new Nike+ SportWatch models

New colours and the NikeFuel measure of fitness breath a second wind into Nike+ SportWatches

TomTom and Nike have just unveiled new Nike+ SportWatches that come in four colours, include a cheaper entry-level version, and pack the NikeFuel fitness measure. And with its SportWatch predecessor at number three in Stuff’s Cool List 2011, we’re eager for more.

You might recognise NikeFuel from the Nike+ FuelBand that converts mileage into a universal unit of measurement for various sports. The NikeFuel score can easily be uploaded to wow the competition online, or used with the personal coach to help you push yourself to perfection (read: pain).

The new Nike+ SportWatch, out now, comes in black/anthracite, volt green, anthracite/volt green – includes a Shoe Sensor for indoor use – and costs £150. The new entry-level version, without Shoe Sensor, comes in anthracite/blue glow and costs £130.

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