Ulysse Nardin, one of the Big 3 of watchmaking, is unveiling the world's most expensive Android phone at the Baselworld watch show.
It was announced over a year ago, but this will be the first showing of a working model.
The Ulysse Nardin Chairman will have a 3.2-inch touchscreen as well as a physical keypad, 32GB of storage and an 8MP camera. No idea yet which version of the Android OS, though.
In case you're worried about it getting nicked by one of the underpaid skivvies working on your luxury yacht, there's fingerprint recognition via the touchscreen.
A nod to its watchmaking provenance is the rear-mounted rotor for some kinetic power boosting.
You can preorder your Chairman now in one of 11 combinations of colour and materials. Here's an enticing video to draw your American Express Black card from your wallet...