Xbox founder says game-enabled Apple TV would dominate the market

Nat Brown, one of the founders of Microsoft’s Xbox project, claims that a game-enabled Apple TV would dominate the market and kill off all the major consoles.
Writing on his personal blog, Brown (who claims to be the one who came up with the name “Xbox”), vented his exasperation at the big console makers for failing to fully embrace the potential of their devices.
He was particularly upset about the lack of opportunity for small developers to make and sell games through the platforms: “Why can’t I write a game for xBox [sic] tomorrow using $100 worth of tools and my existing Windows laptop and test it on my home xBox or at my friends’ houses? Why can’t I then distribute it digitally in a decent online store... like I can for Android or iPhone, or for iPad?”
Brown feels that should Apple move into the living room gaming market through the Apple TV or the long-rumoured Apple HDTV, the company will completely dominate the market due to the way it enables smaller developers to create and sell software.
“Apple, if it chooses to do so, will simply kill PlayStation, Wii-U and xBox by introducing an open 30%-cut app/game ecosystem for Apple TV... I will be the first to write apps for Apple TV when I can, and I know I’ll make money. I would for xBox if I could and I knew I would make money.”
Do you agree with Brown? Is Apple missing a trick by staying out of mainstream living room gaming? Let us know what you think in the comments section below.
[ILIKE.CODE via AppleInsider]
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Comments
williams79
13 weeks ago
Im suprised and a little dissapointed that it hasnt happened yet.
Shadowyugi
13 weeks ago
I don't buy into it, sadly... I, for one, believe consoles would only be beaten by legit consoles, not crossover tablets that dabble into everything... All because of smaller developers that come out with games like Angry Birds and such like...
Not saying the games aren't fun, but I wouldn't forsake my consoles for an Apple TV...
The End.
lothariodimare54
13 weeks ago
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sl8ed
13 weeks ago
I'm sorry but as much as I love my iphone and ipad I rarely play any games on them. In the end I got bored of angry birds, cut the rope and other simple cutesy games that can occupy you for a few hours.
The type of people who play them are NOT console/PC gamers. The types of games these people like cannot be made by smaller developers using $100 worth of tools and their existing Windows laptop. They also require a serious PC / console to play them, not the limited spec of an Apple TV!
Is he really saying that the demand for big name games like CoD, GoW, Halo, GTA, etc are going to be satisfied by the cut down version on mobile phones/tablets? They will never be good enough, other than for casual gamers!
Hang on, no he's just annoyed that Microsoft and Sony won't let him make any easy money, and most likely because he has to do it with Apple (or Android) who take a whopping 30% cut.
Bring on the PS4 and new Xbox!! I'll keep my phone for making calls and tablet for surfing the net thanks.