So the expected iPhone 5 failed to appear, with Apple delivering an upgraded iPhone 4S in its place. But it's not all bad news. Like the iPhone 4S itself, every cloud (and iCloud) has a silver lining...
One size fits all
All your iPhone 4 peripherals and cases will still fit the new model. And there are plenty of accessories we think will pair perfectly with the new phone – here are five of the best.
You're not going to get mugged
Newly-minted iPhone 4S owners won't have to worry about ne'er-do-wells pinching their shiny new piece of Apple kit – they won't be able to tell it apart from last year's model.
It's good news for kainotophobics
That's people who fear change, folks.
iPhone 4 owners can rest easy for a year
Fashion-conscious iPhone 4 owners can rest easy for a year, knowing that they won't look like yesterday's news. And they can upgrade to iOS 5 so no one will get wise to their game.
More after the break...
You probably won't have to queue
The streets outside Apple Stores aren't likely to be packed on October 14 for a simple hardware refresh. But here's why Stuff.tv will be there.
The improved antenna should put an end to the problem of dropped calls that blighted left-handed iPhone 4 owners.
No more dropped calls for southpaws
Samsung Galaxy S II owners get to look magnificently smug as they waft their 4.3in screen at iPhone 4S owners.
Android owners will be happy
... about over-inflated expectations. Have a look at how the iPhone 4S measures up to the pre-release rumours here.